Construction Industry Council of Westchester & Hudson Valley, Inc. Launches Campaign to Promote Careers in Skilled Construction Trades
The Construction Industry Council of Westchester & Hudson Valley, Inc. held a press event on September 29 at the Elizabeth Seton Young Adult Center construction site in White Plains to unveil a new advertising campaign encouraging young adults to explore careers in skilled construction trades. The campaign aims to showcase the diverse career opportunities available in the industry, including hands-on training, career advancement, and earning while learning.
The initiative challenges the conventional notion that a four-year college degree is the sole path to success, emphasizing instead the numerous career options within the building and construction sector. It is part of a broader effort by the Construction Industry Council and the Building Contractors Association to strengthen the region's construction workforce and introduce the next generation to rewarding careers in skilled trades.
"Young people today have an array of career choices, and we want them to recognize that skilled trades should be among those options," stated John Cooney Jr., Executive Director of the Construction Industry Council. "You can build a career, acquire valuable skills, earn as you learn, and contribute to your community. This campaign is about making these opportunities known."
The Elizabeth Seton construction site serves as an ideal backdrop for the campaign, demonstrating the vital role skilled tradespeople play in transforming significant community investments. The Construction Industry Council has prioritized workforce development and career awareness, recently focusing on exposing students and young adults to construction careers, promoting apprenticeship opportunities, and highlighting debt-free pathways to middle-class lifestyles through trade careers.
The campaign will further highlight the diverse nature of the industry, showcasing opportunities for individuals with varying interests and abilities, from those who enjoy hands-on work to problem solvers and technology enthusiasts. The industry encompasses over 20 skilled trades, offering a wide range of potential career paths. Furthermore, the organizations have emphasized the importance of encouraging women and historically underrepresented groups to pursue careers in the construction trades.
For more information, visit: cicbca.org